Section 6: Growth and Expansion

Content Topics

• Expand to Individuals, not just Institutions?
• Corporate sponsorship or donors--have "subject specific collections" sponsored by X?

Formats

• Audio
• Video
• Blog or interactive software
• 3-D with Zoomify or something similar
• Slides / Negatives

Workflow

• FTP Server or something similar--FedExing external hard drives is not the best way to do this.
• Networked server organization--items come in to a Regional Digitization Center and that center takes responsibility for finishing production?

Funding

• Tenn-Share

  • Will Tenn-Share provide any funds?
  • Will Tenn-Share negotiate contractual discounts for ContentDM as delivery system?
  • What does Tenn-Share provide?

• TEL Monies

  • VV is part of TEL
  • Ideas on percentage of funds to support VV

• LSTA Monies

  • Can VV get any LSTA money since it is focused on K-12 audience?

• Corporate Sponsorship

  • Could pursue corporate sponsorships
  • Tennessee-based companies preferred
  • Offer support a particular collection (sub-sets)
  • Place linked logo on VV website

• Donations

  • Tenn-Share could handle the money from donations
  • Could add link to donations form
  • Could solicit donations at events or through institutional development efforts

• Individual Contributions

  • Can individuals contribute money--much like donations?
  • What about memberships or graduated donor categories (supporting, gold, silver, etc)?

Marketing

• What sort of marketing ideas do we have?
• What is needed?
  • Public Services Announcements
  • Newspaper ads
  • Magazine ads
  • Institutional publications
  • Radio spots or announcements
     

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